Can spiritual awakening lead to success in business?

Maybe sometimes, at which point most of that person’s awakening will dissipate or retreat, mainly because of the demands of our current political economy and business culture. In other words, success in business generally leads to spiritual regression.

It is a bit like asking: “Will my spiritual awakening make me a better salesman?”

Well, let’s take that example. Awakening generally leads to greater compassion for self and others, more insight into skillful healing and wholeness, and less attachment to material possessions and ego accomplishments. So how would an “awakened” salesman act? They probably would try to help people — to do what is authentically best for their customers, without considering their own self-enrichment. Consider these scenarios:

“Is this a good TV?”

“Well, not really, but it’s the only one we have in stock.”


“Can your alternative therapy heal my cancer?”

“Actually no. You are going to die. But I can be a compassionate presence for you as you die….”

And so on. If what is genuinely beneficial to a customer just happens to coincide with what a business has to offer, then there is a possibility of awakening facilitating temporary success. Otherwise, it just runs counter to capitalist instincts.

You see the problem? Being a kind, compassionate, insightful and healing presence can bless others with well-being and skillful aid…but it doesn’t fit into the better bottom line landscape very well. Add to this that most people really don’t know how to handle affluence and material success without becoming corrupted by it (see Paul Piff’s research on this), and tying business acumen to spiritual awakening is sort of a fundamentally unwise idea.

My 2 cents.


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